What moves you? – Elliot Hospital Orthopedics
Elliot Hospital’s orthopedics department has impacted many lives, returning movement to athletes, seniors, and others. As part of a brand campaign I called What Moves You, I wrote commercials highlighting these patients — including Bill, an old man who skydives in memory of his late wife.
Purpose driven – Kennebunk Savings
Kennebunk Savings needed an updated brand anthem to show the community what they mean when they say they’re “Purpose Driven.” I wrote this video and all related ads as part of a multichannel brand campaign to highlight their community commitment.
Take me to Wentworth-Douglass – Award-winning ER Campaign
Wentworth-Douglass Hospital was facing new competition in the form of freestanding ERs (Emergency Rooms that aren’t connected to a hospital). To remind the community where they’d find the most reliable care in town, I wrote this broadcast commercial and all ads in the “Take me to Wentworth-Douglass” campaign (which won Best of Category at the 2019 Summit Awards).
UNDO – Jacuzzi Swim Spa
Jacuzzi had just launched their new UNDO branding and wanted to use it to promote their Swim Spa. I wrote all the creative for the campaign, including the video above, working closely with my agency’s designer and video editor to bring UNDO to life.